Universal Joint, Brake Pad offer $1 wings for National Chicken Wing Day

Universal Joint and Brake Pad will give Joint Rewards members $1 wings on Wednesday, July 29, 2026, at participating locations for National Chicken Wing Day. The one-day promotion extends the restaurants’ weekly Monday Wing Day offer and is aimed at driving loyalty sign-ups and repeat visits.

Why it matters: - The promotion gives Joint Rewards members a limited-time discount on one of the restaurants’ most popular menu items. - The offer extends a weekly perk into a national food holiday, which can help drive traffic, loyalty enrollments and repeat visits. - The deal also shows Universal Joint and Brake Pad continuing to use food-holiday promotions as a customer-retention tool.

What happened: - Universal Joint and Brake Pad will sell $1 wings to Joint Rewards members on Wednesday, July 29, 2026. - The offer will run at participating Universal Joint and Brake Pad locations. - The promotion is tied to National Chicken Wing Day. - The member-only deal expands the brands’ usual Monday $1 Wings special.

The details: - Joint Rewards is a free loyalty program that offers exclusive offers, surprise promotions and points on eligible purchases. - Guests who are not already members can join before ordering on July 29 and receive the promotion after signing up. - Members must tell their server they are Joint Rewards members to get the special pricing. - The offer is valid only on July 29, 2026. - Wings must be ordered in increments of 10. - A minimum purchase of $10 is required. - The promotion is dine-in only. - The deal is valid while supplies last. - The offer cannot be combined with other promotions. - Additional restrictions may apply. - Universal Joint previously used Joint Rewards for a National Burger Day member promotion earlier this year.

Between the lines: - Universal Joint is using a low-friction reward to keep loyalty members engaged between regular weekly promotions. - The company appears to be leaning on calendar-based specials to create urgency and encourage sign-ups from nonmembers. - The repeated use of food holidays suggests the brands see these events as reliable traffic drivers rather than one-off gimmicks.

What's next: - Universal Joint and Brake Pad plan to keep celebrating food holidays and special occasions through exclusive loyalty offers. - Joint Rewards members can expect more member-only promotions if the brands continue the same strategy. - Guests can enroll in Joint Rewards before the July 29 promotion to access the discount.